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$aKlimchuk, Marianne Rosner
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$aPackaging design :$bSuccessful product branding from concept to shelf /$cMarianne Rosner Klimchuk
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$aNew Jersey :$bJonh Wiley & Son,$c2012
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$aviii, 246 p. :$bill. ;$c23 cm
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$aNow in full-color throughout, the second edition of Packaging Design offers fully up-to-date coverage of the entire packaging design process, including the business of packaging design, design principles, the creative process, and pre-production and production issues.
700
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$aKrasovec, Sandra A.$eauthor
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