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Advertising and promotion : An integrated marketing communications perspective / George E. Belch, Michael A. Belch

ISBN
9780071314404, 0071314407
Lần xuất bản
9th ed.
Mã xếp giá
659.1 B427
Tên tác giả
Belch, George E.
Nhà xuất bản
McGraw-Hill Irwin
Năm phát hành
2012
Mô tả vật lý
xxvi, 820 p. : col. ill. ;29 cm
Từ khóa
Advertising
Communication in marketing
Sales promotion
Môn học
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900
1
911
Nguyễn Trung Thành
926
0
927
SH

Đăng ký mượn

FGW HN: GT/IBAX Tổng: 5 Rỗi: 5 Bận: 0

FGW HN: TK/IBAX Tổng: 1 Rỗi: 1 Bận: 0

FGW HN: TK/HCSD Tổng: 1 Rỗi: 1 Bận: 0

FPTU DN: GT/DNXH Tổng: 30 Rỗi: 30 Bận: 0

FPTU HN: GT/XHHL Tổng: 48 Rỗi: 48 Bận: 0

FPTU HN: TK/TTHL Tổng: 3 Rỗi: 3 Bận: 0

FGW CT: TK/CTBZ Tổng: 1 Rỗi: 1 Bận: 0

Tổng số bản: 89    Chi tiết

Số bản rỗi: 89

Số bạn đọc đang đặt mượn: 0   Đặt mượn sách

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